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Christopher S. Penn's Awaken Your Superhero

Christopher S. Penn's Awaken Your Superhero
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How World of Warcraft can make you a better marketer

Started by Christopher S. Penn · 9 months ago

I’ve been playing World of Warcraft (WoW) for fun the past couple of weeks or so. It was a fun game in the beginning, but now it’s a useful game, at least in the sense of honing two vitally important skills, arbitrage and information asymmetry. (two skills, I mi ... Continue reading »

1 comment

  • What a great example. This even makes me want to play WoW.

    I hope people are listening. Engaging in social media is not an either-or proposition, or a new marketing sub-specialty, it's all just marketing. Engagement in social media simply makes you a better marketer because you know how to access and interpret more information faster.

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