Christopher S. Penn's Awaken Your Superhero - Latest Comments in MySpace Marketing in the Post-Bot Era

Re: MySpace Marketing in the Post-Bot Era

sean percival — Sun, 22 Apr 2007 03:38:50 -0000

Thanks for the link, and yes as with everything good and free on the net spam becomes a dominating force.

MySpace still has value, and will continue for the short term.

In the long term niche social networks will fill the needs of frustrated MySpace users looking for more social and less commercial.

The wikipedia founder was recently quoted saying "MySpace hurts my eyes". Im sure his view is shared by many.

Re: MySpace Marketing in the Post-Bot Era

John Wall — Mon, 16 Apr 2007 08:29:39 -0000

I wouldn't go that far, but a critical point is that there must be significant cost to those who do the marketing to prevent the medium from drowning in irrelevant content. Superbowl ads will never get spammy. Anything free will be overrun in shorter and shorter cycles.

Re: MySpace Marketing in the Post-Bot Era

Justin Kownacki — Mon, 16 Apr 2007 00:31:40 -0000

It seems like the only method of marketing that won't fall prey to spam ruination is old-fashioned word-of-mouth. In the end, nothing beats:

a) Having something worth talking about, and

b) Having an audience / clientele that is sufficiently impressed with your product / service / experience as to talk about it for you.