Christopher S. Penn's Awaken Your Superhero - Latest Comments in On PodCamp, Epic Parties, and Brand in Flames

Re: On PodCamp, Epic Parties, and Brand in Flames

cspenn — Thu, 24 Jul 2008 20:41:37 -0000

Good suggestions - we'll definitely add them to the feedback for next year - thanks!

Re: On PodCamp, Epic Parties, and Brand in Flames

robblatt — Thu, 24 Jul 2008 16:00:19 -0000

There's no need to have a completely open bar. It would cost much less overall and satisfy just as many people to cover just wine and beer or those two and well drinks. Or institute drink tickets. Everyone gets two drinks and that's all. Then the system is fair and you know in advance how much it costs. Options exist.

Re: On PodCamp, Epic Parties, and Brand in Flames

banannie — Thu, 24 Jul 2008 14:10:23 -0000

Things to ponder. I sense a blog post of my own coming along. Personally I prefer a more loose, lightweight conference. The venue matters little to me, all I need is power, wifi (hard to find I know), and a place to meet and mingle. But I do want it to be as easy as possible to connect with friends AND strangers, so incentives to get us all in one place are important (and free pens and t-shirts are not incentives.) While PodCamps are about sharing knowledge, they're also about making real life connections with people we've only met online, and people we haven't met yet but really should.

Meanwhile Whitney you and the other PodCamp organizers might want to have a listen to the Push My Follow episode recorded at PCB3. Lots of feedback there. http://pushmyfollow.com/2008/07/episode-11/ (not spamming, it's really great stuff even if I wasn't there ;).)

Re: On PodCamp, Epic Parties, and Brand in Flames

tibbon — Thu, 24 Jul 2008 12:20:48 -0000

You make really good points here. I'd much rather it be known as something useful more than just a giant party. I guess I always seek out a party (Tech Cocktail tonight! w00t!) but there do need to be some professionalish things out there too. I mean by no means was it a stuffy O'Reily conference that everyone paid $3,500 to get into, and it really was fun. I think i've done a good job at striking a balance. I'm going to pass along some of these notes of conversation to my friends who ran ROFLCon and who are considering running another one. It's one thing to try to balance something about a serious subject, but its simply insane to try to figure out the balance when you're talking about 4Chan and LOLCatz.

Thanks again Chris!

Re: On PodCamp, Epic Parties, and Brand in Flames

Whitney — Thu, 24 Jul 2008 12:16:46 -0000

For those of you who may be going to Amazon, the book is Public Assembly Facility Law; I am second author after Turner Madden, my former boss who is chief lobbyist for the International Association of Assembly Managers.

There is a trick in throwing parties and maintaining fun. We're looking into (not finalized, so don't kill me if it doesn't work out) trying a Geek Bowling Night for Podcamp Philly on Friday Night, followed by a return to Triumph Brewing for Sat Night and if we get sponsors, we'll look into providing food and the like, but it depends on the finances.

Other conferences have evening parties that come with a cover; sometimes the cover goes to charity and the sponsor pays for the party; other times the money goes to pay for prizes and the like. But these conferences also cost considerably more to attend than Podcamp.

I'm really curious though- if you were running Podcamp or the conference of your dreams, what would you want the evening events to look like? What would make you want to attend? What are your expectations, and why? Do you want dancing? Guitar Hero Tournament? Fancy Dinner? What would you pay out of pocket for? And would you pay more for the conference if it also covered the parties? Because all of this stuff comes at a cost, and as an organizer, if this is what the community wants, it can be had, but the price to come to Podcamp will have to escalate accordingly.

And the more money Podcamp has to charge to cover expenses, the more it costs to go, and the less and less it resembles the barcamp unconference model, and the more it becomes a conference with a more publicly accessible speaker's list. If this is what the community wants, it can be done, but there seem to be just as many people who want the conference to be more lightweight, less prepaid benefits, more organic.

You kinda can't have it all ways- we all have champagne tastes, but you can't accomplish this on a beer budget. Please- let us know- what is your idea of a perfect new media Conference?

Re: On PodCamp, Epic Parties, and Brand in Flames

cspenn — Thu, 24 Jul 2008 11:40:43 -0000

As a sense of perspective, we had a 90 minute open bar last year and burned through - I kid you not, $7,500 worth of alcohol for approximately 200 people. I know this because the venue double billed both Jeff and PodCamp, and boy was that fun to straighten out. Did everyone drink $38 of alcohol in 90 minutes? Heck no. But enough people did that liability becomes a real question.

Incentive is excellent feedback and something worth building in. To be perfectly honest, if I had more resources and time, I would have instead gone with a catered Saturday dinner at the venue and then set people free for the evening after that. We might consider that for next year, so that you get fed, you get together with everyone without having to go far, and then people can ad hoc break up without having to rely on social networking tools that not everyone is fluent in.

What do you think?

Re: On PodCamp, Epic Parties, and Brand in Flames

cspenn — Thu, 24 Jul 2008 11:37:19 -0000

Nope, and that's good feedback for next time. Rather than leave, say, all the prize drawings until the last day, we can space those out more.

Re: On PodCamp, Epic Parties, and Brand in Flames

RaWeiss — Thu, 24 Jul 2008 11:29:18 -0000

Chris,
It's fair that there are liability issues that make sponsored drink a touchy subject. I completely appreciate that.

What about other types of "freebies" or ad-ons to get people excited about the event and add value to it? Things like finger food, free pool or other games/activities for people to engage in while mingling.

The general consensus among the group I discussed it with (about 10-15 people) was "I'm glad I didn't bring a friend. Sure they'd be supporting a good charity; but we'd feel bad that they're not really getting anything out of their mandatory donation."

Did I miss something at the Tequila Rain party?

Re: On PodCamp, Epic Parties, and Brand in Flames

RaWeiss — Thu, 24 Jul 2008 11:27:16 -0000

Re: On PodCamp, Epic Parties, and Brand in Flames

banannie — Thu, 24 Jul 2008 11:20:27 -0000

I get the liability thing to a point- I'm not sure of the legalities here, it seems that open bars are a common enough thing that the liability is minimal, and a 2 hour open bar really can't be a huge risk. I sense there may also be a public perception issue going on here- people Google PodCamp and find party photos, maybe that's not the image organizers want to project, but that will happen regardless, because people will tag those photos PodCamp whether the gathering is official or not.

This is more about incentive. Why will I go to the official party and pay $10 per drink if I can go elsewhere for less with my friends? Will you then end up with an official venue full of newbies while those in the know are somewhere else?

Re: On PodCamp, Epic Parties, and Brand in Flames

cspenn — Thu, 24 Jul 2008 10:46:20 -0000

For transparency's sake, the mDialog sponsorship was a package deal, consisting of shirts, two named things (breakfast and party), and, well, the rest is on the site. I'm sure we'd welcome their sponsorship of a drink or two, but that's not a course I can recommend in good faith to a sponsor, knowing what liabilities are incurred with our admittedly silly laws. Had the party been their only opportunity for promotion, I'd say you were absolutely right in questioning its value, but it was more than that.

When you say "a large number of people" - how large? 5? 50? Just so I can get an idea.

Re: On PodCamp, Epic Parties, and Brand in Flames

cspenn — Thu, 24 Jul 2008 10:43:24 -0000

I totally agree that it's up to the individual to behave intelligently. I've seen people at Jeff Pulver's conferences ($2,695/ticket) act like idiots, too.

I'm all for casual social gatherings and for the conference to provide a venue for that to happen, as we did. Everything else that happens after that... that's up to you!

Re: On PodCamp, Epic Parties, and Brand in Flames

Sarah Wurrey — Thu, 24 Jul 2008 10:25:40 -0000

Very interesting post! I think parties are definitely a part of conferences and provide even more opportunity for socializing and networking in a relaxed setting, but I agree the organization throwing the conference shouldn't necessarily have to provide the drinks. It does become a liability issue, and I think you all handled it well. Anyone who wanted to get roaring drunk at Tequila Rain had the opportunity to do so, heh, just not on your dime. :)

One thing on personal brand destruction though, I don't think a person needs Podcamp or SXSW parties to do that, party or not. If a person is going to "drunk-tweet" and make themselves look foolish, they will probably do so whether they're out with friends on their own time OR at a conference. Self-destructive tendencies know no bounds!

Re: On PodCamp, Epic Parties, and Brand in Flames

banannie — Thu, 24 Jul 2008 10:04:13 -0000

Chris, I feel like there's maybe a bit more parenting going on here than necessary.
Conference parties are part of the experience, and like everything else, it's up to individuals to behave professionally- or not.

At both PodCamps I've attended so far I was able to connect with people at the sponsored parties that I never would have run into in the conference venue itself, and from those connections I've developed lasting relationships. The parties serve as a giant mixing bowl, the sponsored open bar (at least for a couple of hours) an incentive to get everyone into it.

Leaving all the social activity to the participants has one large drawback- what happens to the newcomer who doesn't know anyone, looking around at the various groups here and there who appear to have known each other for ages? That can be very intimidating. An official social gathering is one where the newbie doesn't have to feel like he or she is crashing someone else's party.

Re: On PodCamp, Epic Parties, and Brand in Flames

robblatt — Thu, 24 Jul 2008 09:33:51 -0000

Chris, I think you are a little misguided with your opinions about "epic" parties.

As a group of people, we aren't looking for the Podcamp organization to throw thousands of dollars towards drinks for the attendees. If there is going to be a sponsored after-party in a bar, the crowd would expect that we can go enjoy a drink or two courtesy of the sponsor. Instead, a large number of people were wondering what mDialog even put money out for if we got to the bar and it was a cash bar.

The after party in my eyes is an incentive to get all of the attendees to one place afterwards in a different, more relaxed setting. The way to get someone there is with an incentive. Not having to pay a $10 cover to a bar isn't an incentive for the attendees and I couldn't imagine it being an incentive for the sponsors either.

Re: On PodCamp, Epic Parties, and Brand in Flames

stevegarfield — Thu, 24 Jul 2008 09:25:08 -0000

Hi Chris,
Thanks for this post. I was wondering why I attended so many sessions and learned so much. Many of the sessions this year were of interest to me. Contrast that to SXSW last year where a lot of the sessions were similar to ones I'd seen before. That lends itself to hanging out in the hallways instead of being inside sessions.

I did have some great discussions in the open areas and was torn between staying there and going to sessions... It's a conflict that will always be there.

Thanks for your website makeover session. I learned a lot in that one and already implemented some changes. Turns out one of my links was dead, It's all fixed up now.

The very top of my blog now says:

"If you're new here, you may want to subscribe to my RSS feed.
Learn more about Steve Garfield. Watch my videos.
Want more frequent updates follow me on Twitter. Thanks for visiting! "

http://offonatangent.blogspot.com/

Great venue too.
--Steve

Re: On PodCamp, Epic Parties, and Brand in Flames

fairminder — Thu, 24 Jul 2008 09:02:57 -0000

Chris, this is a great point and provides strong leadership for the community. As you extrapolate any chosen set of behavior or activity out to the extreme, it is often much easier to see whether that activity is sustainable and valuable. You position clearly passes the test.