Christopher S. Penn's Awaken Your Superhero - Latest Comments in Pitches that miss the mark

Re: Pitches that miss the mark

Robert Morgen — Fri, 20 Jun 2008 15:02:21 -0000

Great post. The shotgun approach can be amusing sometimes. :)
Thanks,
Robert
http://SpiritualEntrepreneu...

Re: Pitches that miss the mark

Ed Roberts — Fri, 06 Jun 2008 15:47:20 -0000

The prevailing problem with online pitches is that many PR organizations is that they view email as simply an easy and low-cost distribution method. Until these organizations start to realize that they need to prepare for an online pitch in much of the same fashion as if they were making a phone call, PR will continue to get a bad rap online.

Re: Pitches that miss the mark

Dave — Thu, 05 Jun 2008 16:41:56 -0000

OFF LINE -- can you tell me who they are?

It's bad form -- not as bad as the "dear applicant" email response I got back from a hiring manager -- sent to all the applicants WITH THEIR EMAIL ADDRESSES LISTED.

Re: Pitches that miss the mark

Nick Inglis — Thu, 05 Jun 2008 15:15:43 -0000

Great read. I wonder how many PR firms out there are just blindly spraying and praying? This can't be the only one...