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Christopher S. Penn's Awaken Your Superhero

Christopher S. Penn's Awaken Your Superhero
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What metrics matter to podcasters?

Started by Christopher S. Penn · 10 months ago

A recent question sent into Marketing Over Coffee - what metrics matter for podcasters to measure their success, a la the ADM?
Ultimately, traffic metrics are only the top of the funnel - they’re the raw number of eyeballs in, and that in itself isn’t worth much exc ... Continue reading »

1 comment

  • What matters to me is comments. If someone takes the time to no just read but comment on a blog post it lets me know I am relevant. Numbers are good too but I really want trackbacks or comments. I have just started my blog so I hope to build it up but I want quality!

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